Campaign's Media 360 opened its doors last week to a room of senior marketers, media owners and agency leaders.
Food critic and Masterchef presenter Grace Dent opened the two-day conference in Brighton, with other speakers including Alastair Campbell, former strategist and spokesperson for Tony Blair and co-host of podcast The Rest Is Politics; Imogen Fox, The Guardian's global chief advertising officer; and Michelle Spillane, managing director, Paddy Power Online at Flutter UK.
This episode features the event's co-chairs: Sannah Rogers, chief executive of Zenith UK, and James Bailey, chief executive of Dentsu Media UK and Ireland. They chat to Campaign's tech and multimedia editor, Lucy Shelley, about their reflections on the media industry following the conference, and discuss the biggest changes affecting the media industry and the people in it.
Before the interview, Campaign's media editor Beau Jackson, and deputy media editor Shauna Lewis, speak with Shelley on their reflections after day one, including on themes of trust, community and big tech.
Further reading:
- PepsiCo on how a media shake-up boosted OOH
- Bauer’s Thomas Garry wins Media360 Challenge 2026
- How Just Eat and British Heart Foundation manage brand risk in influencer marketing
- Guardian ads chief: Brands need to embrace cultural turbulence
- 'If you ask us to make an AI ad, we will inherently fail': Particle6 on AI in production