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A new report from Dentsu highlights opportunities for industry experts seeking to win media-quality battles for advertisers.

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The modern live event doesn't end with the final whistle or the last song, it’s a deeper, richer experience.

Imogen Tazzyman, ECD at McCann Manchester, explains why International Women’s Day can’t be a single-day gesture and how the Margot Collective is driving sustained change

As consolidation reshapes the industry, independent agencies are holding their own through bold, effective creativity. Marian Brannelly, global director of awards at LIONS, looks at Cannes Lions data showing that excellence isn’t tied to size.

The power of sport lives in both memory and momentum. Slow culture builds deep emotional bonds through ritual, heritage and shared stories, while fast culture fuels immediacy, relevance and conversation. Understanding the power of both is key for impactful storytelling in sport

Listen to Dentsu’s global head of gaming, Brent Koning, as he talks through gaming’s shift into a mainstream, social and underinvested channel, at Campaign's recent gaming summit.

To stand out amid relentless content and fragmented attention, advertisers must create moments people actually feel and recall

The social media platform is no longer simply "Facebook for grown-ups". That can mean challenges, but thankfully with a new Visibrain guide, help is at hand.

Granular audience knowledge, fuelled by AI, can transform performance in the biggest ever global football tournament

Why brands should be teaming up with gamers and making new connections

From creators and communities to streaming and social ecosystems, gaming now shapes how millions connect and express identity – creating a new frontier for brands

Darryl George shares three great ads he admires but had nothing to do with.

Waitrose’s “The gastronaut” is the Thinkboxes winner for January/February.

Brands earn trust not through messages, but by being part of young people’s everyday spaces. Guy Thurlow, co-founder of Next-Gen Media, explains why presence matters more than statements

Media planners are using trusted editorial brands to protect brand safety and turn quality over quantity into a winning ROI strategy.

Join us on 17 March at Craven Cottage, home to Fulham FC, for some lively discussion and tactical approaches to winning over fans this summer.

The Thinkbox Academy will vote for the Thinkboxes Award winner from these five TV spots

A recent Bloomberg Media Edelman CCO/CMO workshop tackled issues around how trust shapes companies’ reputations.

Digital Cinema Media's chief executive officer Karen Stacey on the crucial foundations for building trust.

Addressable TV is becoming increasingly attractive to media planners and advertisers alike.

The former Wavemaker CSO and planner will oversee judging for the Thinkbox and Campaign event, with the deadline for entries now extended to 13 March.

Jack Croft and Stacey Bird, executive creative directors at Wonderhood Studios, share three great ads they admire but had nothing to do with…

A recent Campaign roundtable, held in partnership with DCM, proved to be an energetic, entertaining affair.

The World’s Best Airline invites young travellers and gamers to QVerse Island, a digital-first experience, by bringing its signature products and the iconic landmarks of Doha, the capital of Qatar, into the Fortnite universe.

With the OMAs celebrating their 20th anniversary, previous judges look back on the best OOH campaigns from the past two decades.

The 20th celebration of the annual awards is now accepting entries and the judges are expecting great things.

As the Outdoor Media Awards marks its 20th anniversary, two things are clear: how far OOH has come in the last two decades, and that even better lies ahead.

Ahead of Visibrain's webinar “Mastering TikTok: what high-impact brands do differently”, a look at the challenges and opportunities for companies looking to up their presence on the social platform.

Helen Rhodes, chief creative officer at Grey London, shares three great ads she admires but had nothing to do with…

Waitrose’s “The perfect gift” is the Thinkboxes winner for November/December.

In a holiday market packed with predictable pralines and safe gifting choices, Toblerone decided not to blend in. Instead, it sang.

How two agencies have found that partnering clients with trusted editorial brands can be a reliable route to success.

Ciara Smyth, managing partner, social at Dentsu, explains why strong frameworks, measurements and relevance remain crucial, no matter the platform

From Gen Z to Boomers, age has long been a marketing shortcut – but is it still useful? Campaign’s Lucy Shelley and Amazon Ads’ Carly Zipp unpack how brands can connect through shared interests and values instead.

Created by Adam & Eve\TBWA, the winning work saw off competition from BA and Audi to land the award run by Radiocentre and Campaign.

The Thinkbox Academy will vote for the Thinkboxes Award winner from these six TV spots.

“The momentum is real,” Sky Media’s director of digital advertising, Pippa Scaife, explains how unmatched content and massive digital reach are cutting through fragmentation to build a real audience connection

Andrew Boardman, head of marketing at Soar With Us, explains how high-volume, persona-driven creative drives more efficient new customer growth on Meta

From their most pressing questions to the AI-powered Search tools they turn to for answers, Campaign hit the streets of Shoreditch to explore how Google Search shapes Gen Z’s daily decisions in 2025.

What will the adtech and martech landscape look like in 2026? And what will it take for marketers to stay competitive? Campaign sits down with StackAdapt’s senior commercial leader, Megan Lilley, to get her view

The Media for All awards champions the people – and their work – who strive constantly to make the advertising industry as diverse and inclusive as possible.

Evie Clifton, paid social business director at WPP Media’s Mindshare UK, shows how the iconic “Magnum crack” cut through the noise to drive brand impact

How marketing teams are turning automation into a competitive advantage, and what you need to know to get started

AI has made demand detectable in real time, but many marketing structures are still stuck in the past. Agency leaders explain how flexibility is the new measure of marketing maturity — and why Search is helping brands understand intent as it emerges.

How a partnership with Meta is helping the agency guide its clients and retailers around the digital landscape

EssenceMediaCom’s Ben Sonnenthal rounds off our nine-part video series with Pinterest - ‘Unwrap success: Your festive playbook’ - with his take on how brands can use the platform to show up in unexpected ways that still feel authentic

New research across 1,200 marketing executives and professionals highlights a turning point for automation: a growing gap between investment and impact, and an urgent need for leadership to bridge it

Irn-Bru’s “This is not a soft drink” is the Thinkboxes winner for September/October.

…you might even meet the love of your life. (And you’ll definitely make the Yay List.) 

Sachini Imbuldeniya, co-founder and chief executive officer at House of Oddities, shares three great ads she admires but had nothing to do with…

What is more important in business – corporate reputation or brand building?

The January reset doesn’t catch marketers off guard; many consumers start planning their diets, workouts and self-improvement routines months in advance. Episode eight of ‘Unwrap success: Your festive playbook’ reveals how Pinterest surfaces these long planning cycles and why they matter for ‘Q5’

The judges have nominated Twix, Audi and British Airways for Radiocentre’s Audio Ad of the Year, in partnership with Campaign. Now you get to cast the deciding vote

It's time to say goodbye to tech bloat and hello to space and simplicity

There was a time when the path to purchase was practically a straight line. A consumer would see a product on a store shelf, pick it up, and head to the checkout. Today, things are very different.

The Thinkbox Academy will vote for the Thinkboxes Award winner from these five TV spots

The next wave of search is answers-first, not keyword-first. Here’s how marketers can stay visible in the age of AI discovery

A creative test on Meta helped Peacocks turn standard product ads into top performers. Jordan Moore, head of paid social at Tomorrow, explains how dynamic frames drove an 18% lift in ROAS

In part seven of ‘Unwrap success: Your festive playbook’, our nine-part video series with Pinterest, Spark Foundry planning director Kate Osborne explains why the festive season doesn’t end on Christmas Day

The Meta Agency awards - produced in partnership with Campaign and Performance Marketing World - recognise the best campaigns ran on Meta platforms in the last year

The trio of industry leaders explain why backing NABS is such a big part of their success.

Advertisers have been significantly under-investing in audio, according to new ROI research launched last month at Radiocentre’s flagship conference Tuning In.

Analysis of more than 1500 lift studies across WPP Media finds creator-led content through Partnership Ads outperforms traditional creative assets on Meta and can drive stronger ROI. Richard Kirk, CSO at EssenceMediacom in the UK explains the research findings.

EssenceMediaCom business director, Ben Sonnenthal, explains how leaning into Pinterest’s tech and formats helped move customers from discovery to purchase last Christmas

Campaign readers now have the chance to vote for the best advert In partnership with Campaign, nine judges will choose the best adverts made since the Society first opened its doors in 1900

Josh Partridge, head of sales, EMEA, Spotify, explains the attention-value reset and how to solve the digital audio disconnect, leveraging Spotify's open, multiformat platform to capture high-intent audiences and drive outsized results

Three leading creatives are all set to pick the most memorable, well-scripted and effective audio execution of the year

Imogen Tazzyman, executive creative director at McCann Manchester, shares three great ads she admires but had nothing to do with…

How to combine purpose and product to turn sustainability into measurable results

Essence MediaCom paid social business director, Jake Matthews, talks about what fuels the agency’s festive media plans, from Pinterest’s trends tool to the platform’s longer planning cycles

An energetic, pupil-driven production that captures both spectacle and playfulness earns 4Creative the latest Thinkboxes accolade

In partnership with Campaign, nine judges will choose the best adverts made since the Society first opened its doors in 1900

Jess Saunders, VP at Eyeota, a Dun & Bradstreet company, explains why AI-driven shifts are forcing advertisers to rethink how they find and target audiences

From Hugh Jackman to one of advertising’s most famous jokes, we hear about the winning ads at the Digital Cinema Media Awards

Kyle Harman-Turner, creative partner and executive creative director at FCB London, shares three great ads he admires but had nothing to do with…

Episode four of our nine-part video series sees Spark Foundry’s Kate Osborne chat about how the intent-rich behaviour of Pinterest users sets marketers up for success over the festive season

“It’s really important to not box ourselves in”: Essence MediaCom business director, Ben Sonnenthal, chats about how brands can show up in unique ways to win and keep people’s attention at Christmastime and beyond

After 21 anxiety-inducing years, a love letter from Dan Jacobs

The Thinkbox Academy will vote for the Thinkboxes Award winner from these five TV spots